Industries / Healthcare

Medical website design & marketing
that wins patients.

We design and market websites for UK private healthcare — consultants, surgeons, private GPs, dentists, aesthetic and therapy clinics. Healthcare websites start from £1,995. Each site puts credentials, treatments and a clear booking route first, is built to rank locally on Google, and gives AI search tools accurate information to work from. Clinical content stays subject to review by your practice.

Get a proposal for your practice See a live site we built

The problem

Why is your website both the first impression and the second opinion?

Most private practice websites are slow, generic, and invisible to the patients searching right now. When someone gets a referral or a recommendation, the first thing they do is search your name — and what they find decides whether they book with you or with the next consultant on the list.

Proof

Can you see a healthcare website we've built?

Live website built for Mr Mohamed Mohyudin, consultant ophthalmic surgeon in Yorkshire Open the live site →
A live website for a double-fellowship-trained consultant ophthalmic surgeon in Yorkshire — built for local search, patient trust, and AI visibility. Click through it yourself.

What wins

What makes a healthcare site win?

Instant trust

Credentials, GMC number, insurer/Bupa recognition, and real reviews — the signals patients look for first.

Found locally

Ranks for '[treatment] in [town]' and on Google Maps, where private patients actually search.

Clear to AI search

Credentials, treatments and locations stated consistently, so ChatGPT, Gemini and Google's AI features can understand and accurately describe the practice.

Converts

Clear 'book' and 'enquire' actions, no friction, mobile-first — designed to turn visits into consultations.

Compliant

GDPR, accessibility, and ASA/CAP-aware claims, with clinical claims left to the clinician.

The AEO differentiator

What happens when a patient asks AI to recommend a specialist?

More patients now ask ChatGPT, Gemini or Google's AI Mode for a recommendation before they book. Those answers draw on information the systems can find and check: your credentials and registration, treatments, practice locations and independent mentions. We make that information clear and consistent on your website and profiles, then record what the engines actually say for an agreed set of patient questions. No one can guarantee a citation, but you can remove the reasons to be left out.

Our AEO service Local SEO Web design

Pricing

What does transparent, tiered pricing look like?

Essential

from £1,995

Up to 5 pages, single consultant, trust + local SEO foundations.

Practice

from £2,950

Up to 12 pages, treatment + location pages, booking integration, copywriting.

Clinic / Authority

from £4,500

Multi-consultant, full local + AEO setup.

Every build can include an ongoing Care & Growth plan from £299/month (hosting, updates, SEO/AEO). On a tighter budget? Our £1,500 starter website is an entry point — though most consultants are better served by the tiers above.

Frequently Asked Questions

How much does a private practice website cost in the UK?

Professional private healthcare websites typically range from around £2,000 to £5,000 depending on size and functionality; complex multi-consultant clinics can be more. Our healthcare builds start at £1,995. Very cheap template sites often underperform on trust, search and compliance.

Do private doctors and consultants need a website?

Yes. After a referral or recommendation, the first thing a patient does is search your name. Your website is your first impression and your second opinion — without one, patients judge you on a directory listing you don't control.

Are your medical websites GDPR and compliance-aware?

Yes — we build to UK GDPR and accessibility standards and keep marketing claims ASA/CAP-aware. Clinical claims about treatments remain yours as the clinician.

Will my website appear in Google AI Overviews and ChatGPT?

No one can guarantee that. We make your credentials, treatments and locations clear and consistent on the site and your profiles, add accurate structured data, and record what the engines actually say for an agreed set of patient questions.

Can patients book online?

Yes — we integrate with practice management and booking systems so patients can request or book consultations directly.

Do I own the website?

Yes — full ownership and no lock-in. You own the domain, the site and the content.

Get a proposal for your practice

Tell us about your practice and we'll put together a proposal — website, local SEO and AEO built around how your patients search.