Services / SEO
Search Engine Optimisation
for UK Businesses
Technical fixes, useful pages and earned mentions that help the right customers find you on Google, Bing and AI search — with published prices and monthly reporting.
Published price From £995/month Growth £1,995/month · Enterprise £4,995/month All prices →
Elite Digital's SEO retainers start at £995 a month (Starter), with Growth at £1,995 and Enterprise at £4,995 a month. Each covers technical fixes, content and reporting for UK businesses; Growth and Enterprise add AEO work for AI search. Registered charities get 20% off retainers. We don't sell guaranteed rankings.
SEO now rewards clear, useful pages on a site search engines can crawl, backed by evidence that you are a credible source. Our programmes combine technical fixes, service and guide content, and earned mentions — and we judge them by qualified enquiries, not rankings alone.
What's included in an SEO retainer?
Technical SEO Audits
Core Web Vitals, crawl efficiency, structured data validation, and site architecture reviews to remove the problems that hold pages back.
Keyword & Query Research
Mapping what people search for — from early research to ready-to-buy queries — to one useful page each, so content builds on itself instead of competing.
Content Strategy
Topic planning and editorial briefs that build genuine depth in your category, not thin pages chasing rankings.
On-Page Optimisation
Clear title tags, meta descriptions, schema markup and internal links that match how search engines understand your topics.
Link Acquisition
Editorial links earned through original research, digital PR and relationship-led outreach — no paid link schemes, no shortcuts.
Performance Reporting
Monthly reporting on impressions, clicks, rankings and completed enquiries, with what changed and why.
Scope & decisions
How does an SEO programme with us work?
It starts with the pages and searches that already matter to your business, then connects every technical fix and content decision to an outcome you can measure: qualified enquiries.
Establish the baseline
Review Search Console indexing and performance, analytics where available, your existing enquiries and the pages that attract them. Separate branded searches from people discovering your service for the first time.
Prioritise the right pages
Map each priority search to one useful page. Resolve crawl and canonical problems, improve weak service pages and review overlapping articles before commissioning more content.
Make the decision easier
Explain scope, pricing, service area and the next step. Add relevant project evidence, practical examples and internal links that help someone choose.
Measure the business result
Report changes to relevant impressions, clicks and completed enquiries. Record release dates and compare equivalent periods; account for seasonality and changes in demand before attributing growth.
How do your options compare?
For a small site, doing it yourself with free tools is a sensible start; an agency makes sense when you need several disciplines without hiring. Market ranges below come from our published SEO cost guide, and our own prices are fixed.
| Route | Typical cost | What you get | Best for |
|---|---|---|---|
| Do it yourself | Your time, plus any paid tools you choose; Search Console and Bing Webmaster Tools are free | Full control; progress depends on your time and skills | Small sites whose owners have time to learn |
| Freelancer | Roughly £300–£1,500 a month, from entry-level to experienced freelancers | One person's skills; quality varies and cover for holidays or extra disciplines is limited | Bounded jobs: an audit, a fix list or a batch of content |
| In-house hire | £35,000–£65,000 a year for a mid-level SEO manager, plus tools, training and management time | A dedicated specialist who knows your business | Organisations with enough work for a full-time specialist and someone to manage them |
| Typical agency | £1,500–£4,000 a month mid-market; £4,000–£10,000+ at premium agencies | A team across technical, content and links; deliverables vary and prices are often unpublished | Businesses that need several disciplines without hiring |
| Elite Digital | Starter from £995/month; Growth £1,995/month; Enterprise £4,995/month | Published deliverables: technical audits, content, on-page work and reporting; AEO from Growth | UK charities, private practices and growing businesses that want scope in writing |
Market ranges are guides, not quotes. Ad spend, website builds and hosting are separate from any SEO fee.
Where these figures come from: How much does SEO cost in the UK?Our published SEO and AEO retainersIn-house vs freelancer vs agency
Which SEO specialisms do we cover?
Targeted SEO for specific channels and sectors — each feeds the same entity authority:
Related services
Service
Content marketing
Question-led guides and service pages that give SEO something worth ranking.
Consultancy
SEO consultancy
Senior direction for teams that will do the work themselves.
Service
Website redesign
Rebuild an underperforming site without throwing away its rankings.
Free tool
Free GEO audit
Check crawler access, schema and answer structure before you spend anything.
Frequently Asked Questions
How long does SEO take to show results?
Technical fixes and indexing changes can show in Search Console within weeks. Ranking movement on competitive terms usually takes several months, and compounding growth takes longer. We report what changed each month rather than promise a date, because nobody controls Google's rankings.
What is your minimum SEO engagement?
Starter is from £995/month on a six-month initial term, then rolling monthly. Six months is the shortest period in which we think SEO results can be judged fairly.
Do you work with businesses in competitive niches?
Yes, but competitive national terms need more content and authority work, which usually means Growth or Enterprise rather than Starter. If the budget doesn't match the market, we'll say so before you sign.
What industries do you serve?
Mainly UK charities, private healthcare practices and growing service businesses. The method is the same across sectors; what changes is the evidence donors, patients or customers need before they get in touch.
How much does SEO cost in the UK?
Our published cost guide puts UK agency retainers at roughly £800–£1,500 a month at entry level, £1,500–£4,000 mid-market and £4,000–£10,000+ at premium agencies. Our prices are published: Starter from £995, Growth £1,995 and Enterprise £4,995 a month, with 20% off retainers for registered charities.
Is SEO worth it for small businesses?
Often, if customers search for what you sell and your website can turn visits into enquiries. SEO is slower than ads, but the pages keep working after spend stops. It isn't worth it if nobody can act on the recommendations or you need leads this week.
What is technical SEO and why does it matter?
Technical SEO refers to improvements to your website's crawlability, indexability, page speed, structured data, and Core Web Vitals. Without solid technical foundations, even excellent content and strong backlinks won't produce top rankings. It is the infrastructure layer that every other SEO activity depends on, and we audit it thoroughly at the start of every engagement.
What's the difference between SEO and AEO?
SEO earns visibility in traditional search results — the ranked links on Google. AEO (Answer Engine Optimisation) earns citation inside AI-generated answers from Google AI Overviews, ChatGPT, Perplexity and Gemini. They share foundations — entity clarity, structured data, topical authority — so the same work supports both traditional rankings and AI answers.